A fine example of when a marketing department gets stuck on one promotional idea and just flogs it to death. The trouble is that by doing what they have done, AOL are killing a perfectly effective and legitimate promotions tool by overkill.
Month: November 2002
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Made some progress with The
Made some progress with The Document last night. It is in nine parts, and I have now written parts 1, 2 and 3. Parts 4 and 5 should be fairly straightforward, with part 5 being the real substance of the document, laying down the principles and ethos of the new business. Part 6 will probably read “more research required”, as I don’t have sufficient knowledge to do that bit without getting some professional advice, but should include some vague ideas and my current gut feelings. Part 7 will be the all the numbers, and will probably also have a few blanks in it for now. Part 8 should be reasonably easy. Part 9 will be vague waffle (my favourite part!). All-in-all, I expect it to run to about 25 or 30 pages.
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China: the world’s factory floor.
China: the world’s factory floor. And the moral of the story? Start learning Chinese, because I predict that within 20 years they will be the world’s greatest economic power, way ahead of Japan or the US.
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The Herbie Mash Trio were
The Herbie Mash Trio were playing an awesome gig in W2 tonight before a capacity crowd. Banging tuneage abounded!
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When you listen to Chill
When you listen to Chill Factor 100 over at Chilledbeats.org, you can view a real-time playlist on their homepage. The stream is on Live365, like radio grayblog, and the information is obviously culled from Live365 but does not include the Live365 links. And it can be viewed without using the Live365 player.
Any coding genius out there want to help me set up something similar for radio grayblog? I’m afraid that there wouldn’t be anything in it for you other than maybe a few beers and my eternal gratitude, but I’m hoping someone will take pity on me. -
Well, today just has to
Well, today just has to be one of those object lessons in life – get over-optimistic, and things will definitely not turn out the way you hope. No major setbacks, dear reader, just a bunch of small minor issues. But cancelling tonight’s firework party due to the awful weather was really just the icing on the cake. Except that icing and cake are nice.
I’m going to head down to the bar later to see if the Herbie Mash Trio are playing, although I haven’t quite figured out what I might buy any drinks with. Gah.
In the meantime, I guess it is back to The Document.
And, of course, I’m sure things aren’t really that bad, but just feel like it at the moment. -
Competition – best PhotoShopped version
Competition – best PhotoShopped version of the piccie below will be posted here and will earn its creator a firm handshake and a packet of pickled onion flavour Monster Munch.
Send you submissions now! -
As promised – me in
As promised – me in silly garb:

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Strangely enough, I feel quite
Strangely enough, I feel quite tired today. I wonder why?
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Let’s consider it an extension
Let’s consider it an extension of my graduation celebrations, shall we?….
Tonight, drinks with Arron, Brenda, Greg and Guy, followed by dancing at Thursdays (yes, *that* Thursdays) with the beautiful Claire (happy birthday!) and the splendid Gilly until 2am. With sightings of (I’ll never live this down!) Jo, Andy, Nikki, Helen, Kirsty and several other regular faces.
God. Me? Dancing? My reputation is in tatters.