{"id":5606,"date":"2005-03-22T20:26:20","date_gmt":"2005-03-22T20:26:20","guid":{"rendered":"http:\/\/www.grayblog.co.uk\/?p=5606"},"modified":"2005-03-22T20:26:20","modified_gmt":"2005-03-22T20:26:20","slug":"poor-decision","status":"publish","type":"post","link":"http:\/\/grayblog.co.uk\/index.php\/2005\/03\/22\/poor-decision\/","title":{"rendered":"Poor decision?"},"content":{"rendered":"<p>If I&#8217;d been advising the breeder of <a href=\"http:\/\/news.bbc.co.uk\/1\/hi\/uk\/4371959.stm\" target=\"_blank\" title=\"BBC News - new black hyacinth\">this new plant<\/a>, I would probably have advised against selling the rights for &pound;150,000, even though that is a good price. Sales of 30,000 in the UK alone in year one would return royalties in the order of &pound;15,000. Add sales of probably five to ten times that volume in the United States, and the same again in the rest of the world, then, even after paying an agent&#8217;s commission, you should reach that asking price in a year or two. And then, after that, you&#8217;ll be getting similar royalties continuing for the next twenty years or so. Not bad if you can get it.<br \/>\nThe shame, of course, is that I&#8217;m not representing this plant. I&#8217;ll not be earning that commission. Plants with that sort of market power are very few and far between, coming along perhaps once in ten or twenty years.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If I&#8217;d been advising the breeder of this new plant, I would probably have advised against selling the rights for &pound;150,000, even though that is a good price. Sales of 30,000 in the UK alone in year one would return royalties in the order of &pound;15,000. Add sales of probably five to ten times that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,29],"tags":[],"class_list":["post-5606","post","type-post","status-publish","format-standard","hentry","category-current-affairs","category-work"],"_links":{"self":[{"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/5606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=5606"}],"version-history":[{"count":0,"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/5606\/revisions"}],"wp:attachment":[{"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=5606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=5606"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/grayblog.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=5606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}